ABOUT
The WIFT+ Toronto Business Booster Series is a two-day workshop designed to provide practical information and instruction around building a business plan from an entrepreneurial perspective.
Each session will build the participants knowledge and understanding of the importance and process of building an effective and impressive business plan. Topics include: Understanding and Building Documentation; Understanding and Building Financial Components; Understanding and Building Marketing Components; Business Affairs.
DATES
Registration Open (Members): Monday, June 1, 2026
Scholarship Open: Monday, June 1, 2026
Registration Open (Public): Monday, June 8, 2026
Scholarship Close: Sunday, June 28, 2026
Registration Close: Sunday, July 5, 2026
Program Runs:
Saturday, July 11, 2026 (9:30am - 4:30pm)
Saturday, July 18, 2026 (9:30am - 4:30pm)
REGISTRATION FEES
WIFT Toronto Members: $350 + hst
Non Members: $475 + hst
Two (2) scholarships will be available to cover program fees for two participants for this program and are made available through the Foundation for Women in Film & Television – Toronto.
ELIGIBILITY
The WIFT+ Toronto Business Booster series is recommended for those who have some experience in the industry, but are new to producing, or are starting up a company for the first time.
This workshop is open to ALL; WIFT+ Toronto members and non-members, regardless of gender expression.
2026 SESSIONS & INSTRUCTORS
Session One: Introduction/Building Your Basic Documentation
This session will provide participants with an overview of the series as a whole (Basic Documentation, Financial Components, Marketing Components, Business Affairs/Agreements), describing the overall process of working towards a successful business plan by explaining the traditional elements of said plan. They will then dive into basic documentation whose purpose is to explain the participant's proposed business: the Executive Summary, the Company Description, and the Production/Outcome Description. This session will address how to effectively describe the goals of the business, and why its creation is timely - the "unique-ness" of the business and its goals, and its ability to fill a void.
Session Two: Financial Components
Building on the previous session, this session will deal specifically with the financial components of the business plan: identifying financial resources, developing strategic relationships, financial projections, effective financial "asks".
Session Three: Company Structure and Organization
Building on the previous sessions, this session will deal with the legal structure of the business. How will the company be structured, and who will lead it? How does each party in the company service the overall goals of the business?
Session Four: Marketing Components
Building on the previous sessions, this session will deal specifically with the marketing components of the business plan: results of market research, identifying target markets, understanding competition, developing a budget, marketing goals, and marketing strategies.