Convergent Media Program | Commissioning Digital Content
November 25, 2010
6:00 pm to 9:00 pm
The final session provides an overview of how commissioning content has changed with the introduction of cross-platform content strategies. Participants learn how to build bridges between traditional television production, online, and mobile platforms, and gain insights into broadcast strategy and process. Participants have an opportunity to pitch the cross-platform concepts developed throughout the course.