2010 Media Leadership Program | Sessions
Program Overview | Sessions | Bursary Information
Please note all sessions are held downtown Toronto.
Session 1
February 5, 6, 7 (half day)
• Industry Leaders Panel
• Critical Thinking and Problem Solving
• Presentation Skills Coaching and Group Presentations
• New Leaders and New Audiences Panel
Instructors/panelists include: Pat Bradshaw (faculty), Marina Cordoni, Laurie May (Maple Pictures), Trina McQueen, Sadia Zaman (WIFT-T), Susan Ross (Corus), Barb Williams (Canwest), Bryan Glisserman (E1)
Session 2
February 19, 20
• Financial Management for Non-Financial Managers
• Financial Literacy
• Strategic Management
Instructors/panelists include: Karen Chiykowski (faculty), Anne Loi (DHX Media), Alan Kennedy (faculty), Trina McQueen (faculty)
Session 3
March 5, 6
• What Marketing Is (and what it isn’t)
• Marketing Minefields
• Building a Personal Brand
Instructor: Alan Middleton (faculty)
Session 4
March 26, 27
• History of Canadian Broadcasting
• Content in a Digital World – Rights and Regulations
• The Selling of CSI, a Case Study
• Revenue in a Digital World Panel
Instructors/panelists include: Catherine Douglas (Rogers), Peter Grant (McCarthy Tétrault LLP), Carlyn Klebuc (CTV), Trina McQueen, Steve Ord (faculty), Stephen Stohn (Epitome Pictures Inc.), David Purdy (Rogers)
Session 5
April 9, 10
• Leading Strategic Change
Instructors: Rhona Berengut (faculty), Kelley Marko (faculty)
Session 6
April 16, 17
• Managing Creativity
• Industry 360 Panel
• Graduation Ceremony/Lunch
Instructors/panelists include: Rita Deverell, Trina McQueen (faculty), Tom Perlmutter (NFB), Phyllis Yaffe
Friday, September 25, 2009