Schedule and Curriculum |  Faculty |  Guidelines

Are you working on an interactive extension or negotiating with a broadcaster? Do you need to strengthen your business plan?

Designed for executives and senior management of independent production companies (Film, TV, Interactive), the WIFT-T Executive Management Program (EMP) is a national initiative that provides an opportunity to develop business strategy and management skills, and position your company as a competitive leader in the production marketplace.

Through an intensive four-day workshop featuring leading industry experts, participants learn strategies for incorporating innovative business models and strengthening their business plans. In addition, each participant is assigned a three-month post-program mentorship with an experienced production executive or industry leader to guide implementation of strategic planning.

The 2012 EMP takes place April 11 – April 14 at Hotel Novotel in downtown Toronto.

Benefits

• Peer networking with leaders from a broad cross-section of the industry
• Wednesday through Saturday to minimize time out of office for busy entrepreneurs
• Limited enrollment, small class size
• Exclusive access to industry leaders and three-month post-program mentorship

Objectives

The goal of the EMP is to facilitate participants’ understanding of:

• Where they are in the development of their company
• How their productions fit within an overall corporate growth strategy
• What their distinct market position is within the economy

Canada’s high-potential screen-based entrepreneurs will receive consultation, analysis and mentorship regarding the following corporate issues:

• Traditional benchmarks of a healthy business and strategies for achieving those benchmarks in the context of a Canadian screen-based production company. Business plans are reviewed for feasibility for corporate financing.
• Sustainable business models for production companies, including diversification of properties, alternate revenue models, and integrating production workflows for interactive extensions.
• Financial management, including financial planning, financial controls and corporate accounting.
• Legal management, including special considerations for IP based businesses.
• Human resources and management issues for entrepreneurs (when do you need a CFO? managing growth in uncertain times).
• Marketing tools for building your company’s media brand and product line in the multi-channel universe.

When and Where

Date | April 11-14, 2012
Time | 9:30AM – 5:30PM
Location | Hotel Novotel Toronto Centre, 45 The Esplanade, M5E 1W2

Fees and Registration

Please note applications for the 2012 program are closed.

Application Fee | $25 (+ HST = $28.25) required to process your application
Program Fee | $650 (+ HST = $734.50) The program is valued at $3,500!

• 2012 Executive Management Program Guidelines

Up to 20 individual participants—representing senior management from the independent production sector—will be selected via a national competitive process adjudicated by an industry selection committee. For inquiries, contact Renée Robinson, WIFT-T Programming & Business Affairs Manager, at rrobinson@wift.com.

Presenting Partner